PIE Mapping's Cognicity Challenge at Canary Wharf

PIE Mapping, creators of an innovative smart road routing system for freight vehicles, has been chosen as one of 36 high-tech start-up finalists to take part in the Cognicity Challenge - Canary Wharf Group plc’s smart city initiative.


The competition has been launched by Canary Wharf Group to find technology for tomorrow’s sustainable cities. Thirty-six high-tech start-up companies are being selected for the initiative, which will result in six winning companies taking home £50,000 each in prize money, as well as having their designs used to help transform Canary Wharf into a smarter city. PIE Mapping has been chosen as one of the finalists within the competition’s integrated transport category.


Freddie Talberg, CEO of PIE Mapping commented: "It is incredibly exciting to have been selected to take part in the Cognicity Challenge. It provides us with an opportunity to demonstrate cutting edge technologies that can make a huge difference to modern cities."


As part of their prize, the competition finalists will move into High Growth Space:24 in One Canada Square, a new 25,000 square foot working area dedicated to technology start-up businesses. During their 12-week residency, the selected companies will have the opportunity to develop their smart city technology with specialist mentoring and training from experienced Canary Wharf Group executives and other major industry players. They will also have access to the building’s existing tech community and mentors at One Canada Square.


Chairman and Chief Executive Officer of the project, Sir George Lacobescu, said: "We launched the Cognicity Challenge in order to promote the development of smart cities technology and the interoperability of systems in future cities.


"Welcoming these chosen smart cities start-up companies to Canary Wharf is a natural continuation of the group's original aim to create the cityscapes of - and for - the future."


Canary Wharf Group plc is a property development, investment, and management group. In two decades the Group has transformed Canary Wharf into 16 million square feet of superior office, retail and leisure space, and has been invited to spread its expertise in tall building design across London. The Group regards Cognicity as “the city of the future” and the Challenge has been specifically designed to identify and accelerate the development of smart city technologies in order to transform Canary Wharf into a smarter, more aware city.


PIE Mapping are highly regarded providers of mapping systems, specifically for truck drivers and haulage companies in the UK and have developed several national freight planning websites. Such sites incorporate nationally available height, width and weight restrictions allowing drivers to find routes that use roads appropriate to their particular vehicles.